who took their company public?
client wants a shortlist by Friday
can you get their mobile ASAP
client said they’re not really relevant at all
How many CFOs in Hong Kong work in finance, property or investment?
351CFOs in Hong Kong
Market size
Real counts from a search on 3 November 2026.
Built for ambitious recruitment agenciesFind the people
Find the people
who never applied.
Our AI agents search a billion profiles, find the best matches, write to each one, and hand you booked interviews.
Book a demoBuilt by engineers who built planetary scale sourcing infrastructure at 
Mercor.
Nine tabs, four days, still no shortlist
Inbox
Accounting Director search: brief and JD
Winnie Lim Regional HR Director, Lumen Retail AsiaTo you · 9:04 AMAs discussed, the brief is below. Full JD attached.
Accounting Director · Hong Kong
International retail brand · HK$1.8M to 2M basic plus bonus · Reports to the Regional CFO
- Degree in accounting plus HKICPA, CPA Australia or ACCA
- 20+ years in accounting, at least 8 in retail
- Owns the ledger, statements, budgeting and forecasting. Leads a small team
- Fluent English, Cantonese and Mandarin
Just talk to our AI agent, and it’s done.
Your brief
Group CFO in Hong Kong with a property or investment background
3 searches tested351 people in the best one
Shortlist Ranked against your brief
Evelyn TsangGroup CFO · Harbour Crest HoldingsTook Harbour Crest public in 2019 · 14 years in Hong Kong property94% fit
Raymond KwokChief Financial Officer · Lantau Bay PropertiesMain Board listing in 2021 · open to a move this year89% fit
Priya NairCFO, Asia · Meridian Pacific Capital, SingaporeDual listing in Hong Kong and Singapore · investment and REITs86% fit
Screenshots show each tool’s own demo data, public pages or fictional examples. Product names belong to their owners. People and companies in our demo are fictional.
Search
Truly conversational search over a billion profiles
Ask in plain words. Narrow it, split it, keep what fits, the way you would talk to a researcher.
Engage
Reach every candidate, personally
AI written outreach from your own inbox, with follow ups that send themselves.
- Personalised sequencesEach first email draws on the person's career and your brief: a recent move, a listing they led, a city they know. Follow ups build on it.
- From your own inbox, in their languageEmails go out from your Gmail, written in the language your candidate reads. You approve every draft before it sends.EnglishBahasa MelayuBahasa Indonesia简体中文繁體中文日本語हिन्दीবাংলাEspañol
- Replies end the sequenceFollow ups are timed for the candidate's working hours and stop the moment someone writes back.
Analyze
Run analytics on the talent market, just by asking
Ask about any market in plain words. Our AI agents search, count and break the pool down, so you walk into the client call with numbers.
- Where companies hire fromSee which employers a team has been pulling people from, and where they go next.
- Know the numbers before you pitchHow many people fit, where they work, how long they have stayed and how senior they are. Any brief, in seconds.
Who in Singapore fintech has been in the same role for 6 years or more?
214 people overdue for a move
Longest tenure · 11 yearsTiming signals
Spot people most likely to listen before anyone else calls.
Find product managers in Jakarta who speak Bahasa and English. Flag anyone from Gojek.
Dewi LestariSenior PM · Tokopedia
Arif PratamaProduct Lead · TravelokaEx GojekPeople search
Any title, city, language or past employer, described the way you would say it.
Hong Kong CFO figures are real counts from 3 November 2026. Other figures and people are illustrative examples. Company names belong to their owners.
Also in 52east
Interview them. Win the next client.
AI interviews
A hyper realistic voice and video interviewer that reads every résumé, asks in depth follow up questions and speaks 25+ languages. Candidates take it whenever suits them. You get the recording, the transcript and a scorecard against your criteria.
AI job crawl
A planet wide crawl of job boards, from regional ones like JobStreet and MyCareersFuture to LinkedIn and Indeed, so you never miss a company that is hiring. Every role is ranked against your criteria, with the decision makers behind it.
Examples with fictional companies, people and scores.
Win clients
Win your next client
Find companies hiring right now, reach the decision makers behind each role, and start the outreach in one chat.
Questions firms ask us
What is 52east?
52east is an AI recruiting platform for recruitment agencies and executive search firms. Its AI agents search a billion professional profiles, rank the best matches against your brief, write to each candidate from your own inbox and help you win new clients. 52east also runs AI interviews and an AI job crawl.
Who is 52east built for?
Recruitment agencies and executive search firms, especially in Hong Kong, Singapore and Southeast Asia, that need to reach people who never applied to a job ad.
What do the AI agents do when I give them a role?
Paste a job description or describe the role in plain words. If the brief is thin, our AI agents ask up to three short questions. They then test two or three different searches, read real profiles from each, keep the one that fits best and rank every person against your brief.
Will it drop a requirement just to find more people?
No. When a search comes back thin, our AI agents change how the role is described, such as other ways people write the title. They do not relax the location, seniority or requirements you confirmed.
How many profiles do your AI agents search?
Our AI agents search a billion professional profiles. Email and phone lookups try several contact providers in turn, across more than 10 data providers on the platform.
Can your AI agents email candidates for me?
Yes. Our AI agents write a personal first email and follow ups for each candidate, in the language they read, and sends them from your own Gmail inbox after you approve each draft. The sequence stops the moment someone replies.
Which languages does the outreach support?
English, Bahasa Melayu, Bahasa Indonesia, Simplified Chinese, Traditional Chinese, Japanese, Hindi, Bengali and Spanish.
Can 52east help my agency win new clients?
Yes. Our AI agents find companies hiring right now and the decision makers behind each role, then start the outreach. The AI job crawl covers regional and global job boards and ranks every open role against your criteria.
Does 52east run AI interviews?
Yes. A hyper realistic voice and video interviewer reads each résumé, asks in depth follow up questions and speaks 25+ languages. Candidates take it whenever suits them, and you get the recording, the transcript and a scorecard against your criteria.
How is it priced?
One team plan with a shared pool of credits, so every recruiter can search without a seat of their own. Email and phone lookups that find nothing cost nothing.
Do my recruiters stay in control?
Yes. A change to a list you have already loaded waits for you to apply it, and earlier versions of the search are saved. Outreach goes from your own inbox, and client links keep contact details private.
How long does a search take?
Usually a few minutes. You can close the tab and we email you when the shortlist is ready.
